Nubank
Nu is the world's largest digital financial services platform, delivering simple, no-fee banking to over 130 million customers across Latin America and expanding into the US.
Conexión con Miami
Nubank is establishing a strong foothold in Miami through co-founder Cristina Junqueira's relocation and over 150 US employees, focusing on brand-building via branded bicycles, cafés, and a landmark multiyear partnership with Inter Miami CF as a main sponsor with potential stadium naming rights. This expansion targets South Florida's 16 million Latin American-rooted residents, contributing to the local fintech ecosystem and economic growth by serving expatriates and planning broader US market entry. The moves signal significant investment in the region as a strategic US hub.