
Rolling Loud is the world's largest hip-hop music festival, founded in 2015 by Miami natives Tariq Cherif and Matt Zingler, starting as a one-day event at Soho Studios in Miami's Wynwood that drew 6,500 fans. The festival has exploded into a global powerhouse, hosting massive annual editions at Hard Rock Stadium in Miami Gardens, South Florida, with headliners like Travis Scott, Future, and Playboi Carti while launching Florida's SoundCloud rap stars. Deeply embedded in Miami's hip-hop culture, Rolling Loud draws hundreds of thousands yearly, cementing its status as a cornerstone of South Florida entertainment.
Rolling Loud started in Miami and has become the premier hip-hop festival brand, expanding globally while keeping Miami as its flagship.
Rolling Loud proved Miami could birth a global festival brand. The festival attracts hip-hop's biggest stars and fans worldwide. Rolling Loud has expanded to California, New York, Portugal, and beyond, always maintaining its Miami roots. The founders are Miami natives who built a global entertainment empire from their hometown.