Tommy Hilfiger
Chief Creative Officer
Miami Connection
Hilfiger's personal love for Miami directly shaped his Spring 2021 collection, infusing it with a modern Miami vibe through pastel Florida illustrations and varsity pieces that celebrate local sports culture. He has boosted Miami's visibility through high-profile activations like the Tommy Hilfiger F1 lifestyle campaign at the Miami Grand Prix and participation in events such as Miami Fashion Week. His ownership of a luxurious Miami manor highlights his integration into South Florida's elite scene.
About
Tommy Hilfiger is an American fashion designer who founded the global Tommy Hilfiger brand, known for its preppy, sporty aesthetic blending classic Americana with modern influences. His career highlights include launching collections that emphasize sustainability, such as using organic cotton and recycled materials. He has a strong personal connection to Miami, which inspired his Spring 2021 Tommy Hilfiger Collection featuring vintage sports aesthetics and Florida souvenir prints. Hilfiger has activated brand events in Miami, including a lifestyle campaign for the Formula 1 Miami Grand Prix in partnership with Mercedes. He owns a prominent Miami manor, showcasing his bold lifestyle in South Florida. Currently, he serves as the chief creative officer of his namesake brand.