Known For
Merging fashion design with architecture and music to create immersive runway presentations that challenge luxury fashion conventions.
About
Pharrell Williams joined Louis Vuitton as Men's Creative Director in 2023, building on earlier collaborations with the luxury house in 2004 and 2008. His collections redefine runway presentations as immersive environments—his Fall-Winter 2026 show featured DROPHAUS, a prefabricated glass-walled residence designed with NOT A HOTEL that embodied his philosophy of timeless, functional design. Williams approaches fashion as an open system interconnected with architecture and sound, emphasizing subtle imperfection and human-centered spaces over pristine aesthetics. His Miami entrepreneurial ventures, including Swan restaurant and Goodtime Hotel in South Beach, extend this experiential vision beyond fashion into hospitality. With his Spring-Summer 2026 collection unveiled in Paris, Williams continues leveraging celebrity collaborations and cross-disciplinary storytelling to position Louis Vuitton at the intersection of luxury, design thinking, and cultural innovation.
