Known For
Transforming supermodel influence into large-scale environmental advocacy and Indigenous community protection across the Amazon and Brazilian biomes.
About
Bündchen transitioned from a record-breaking modeling career—maintaining the world's highest-paid status for 14 consecutive years—into hands-on environmental stewardship after spending transformative time with the Kisêdjê Indigenous community in the Amazon, which fundamentally shifted her activism approach. Through the Luz Foundation established in 2007, she directs substantial resources toward protecting all six Brazilian biomes and marine ecosystems while expanding into education and maternal health initiatives. Her Miami connection runs deep through board membership at Lotus House, the nation's largest women's shelter, where she champions a newly developed children's village serving formerly homeless families. In 2026, she strengthened her global environmental platform by joining The Earthshot Prize Council as its first Brazilian member, positioning herself alongside world leaders including Prince William in addressing climate solutions. Currently balancing selective luxury partnerships—including Chanel's J12 ocean-inspired campaign—with foundation work and family commitments.